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Mobility in Automotive Industry: The new app-o-mobiles on the road
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By [x]cube LABS
Published: Jul 05 2013
Are you ready to drive the change?
Our cover story this week gives you insights on mobile innovation in the automotive industry.
How mobile is altering the automotive landscape?
How in-vehicle apps are propelling the new advancements in the industry?
What are the challenges in integrating apps to cars?
And, the road ahead for in-vehicle apps.
A study conducted by Juniper Research reveals that 20% of consumer cars in Western Europe and North America will be app-connected by 2017. The report further highlights that, by 2016 there will be 92 million Internet connected vehicles on the road. Through their embedded connectivity and Group telematics (fusion of telecoms and information technologies in vehicles), intelligent cars are supposed to create revenues of $14.4 billion by 2016.”
The vehicle industry is on the cusp of a very big change. As car makers grapple with the multiple challenges presented by innovations in technology, radical shift in lifestyle demands influenced by the mobile revolution and a challenging business environment, there are compelling signs that the industry is set for a major shift. In the process, the central focus, ‘the car’ itself, is set to move beyond being a vehicle of conveyance to being a ‘digital hub’ offering an extended experience by converging devices and technologies. Download the cover story to get more insight.
Tags: enterprise mobility
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